What it costs. All of it.
No packages off a shelf and no discovery call before you are allowed to see a price. Here is the whole ladder, free to retainer.
Every project gets a fixed scope and a fixed price in writing before anything starts.
START HERE
Free, and actually free
No call, no card, no "book a demo to see your results." You get the score.
5-Minute Ops Quiz
Free
Six questions, a real score on where your business is leaking time, and one tool matched to your weakest spot.
See what is includedAI Visibility Scan
Free
Up to 25 pages scored across SEO, AEO and GEO, with the top three fixes per pillar. Paste a URL, get the report.
See what is includedDIAGNOSTICS
Find out what is actually wrong
Buy the diagnosis on its own. Nothing here obligates you to a build.
Full Visibility Dashboard
$297
80 pages, 156 findings across SEO, AEO and GEO, every fix ranked by impact. Self-serve, delivered by the engine, no call needed.
See what is includedAI Power Hour
$197
One hour, one screen share. We work out which AI tools actually earn their keep in your business and which ones you can cancel.
See what is includedOperations Audit
$597
I go through your business the way a real customer and a real team member would, then walk you through every leak on a call. You leave with a prioritized fix list.
See what is includedBUILDS
One-time projects with an end date
Fixed scope, fixed price, agreed in writing before anything starts. No build goes out under $2,500.
Get Found, up to 10 pages
$1,500
AEO, GEO and SEO done for you: llms.txt, schema, robots configuration for AI crawlers, and the FAQ rewrite AI actually reads.
See what is includedGet Found, larger or messier
from $3,600
Bigger sites, or ones where the structure needs sorting before the optimization means anything.
See what is includedCoastal Starter
$2,500
Up to 3 pages, custom-coded, SEO and AEO groundwork built in, live in 10 business days.
See what is includedCoastal Signature
$4,500
5 to 6 pages, full schema graph, answer-first structure, live in 15 business days.
See what is includedSite + System
$5,500
Everything in Signature plus booking, payments, CRM and follow-up wired and tested, live in 20 business days.
See what is includedONGOING
Only if you actually need it
Most of what I build runs without me. These exist for the businesses where the work genuinely keeps coming.
Site Care
$397/month
Hosting, updates, security, visibility monitoring and small changes. The keep-the-lights-on tier, not the growth tier.
Growth Retainer
$1,500/month
20 hours a month. Get Found ongoing, plus Catch It and Keep It work as it comes up. This is the one most people mean when they ask about retainers.
See what is includedPartner Retainer
$2,500/month
30 hours a month and a priority queue, for the businesses where I am effectively the ops department.
See what is included
Not sure which one you are?
If you can feel that something is leaking but cannot point at it, start with a free tool. Five minutes, a real score, and you will know which lane you are in.
If you already know what is broken and you want it fixed once and properly, you want a build. Those are one-time, they have an end date, and they run without me afterwards.
And if someone tells you that you need a retainer before they have looked at anything, that is a sales process, not a diagnosis. I will tell you which one you are, and I am not going to sell you a retainer you do not need.
PRICING FAQ